Srichai Watch was founded in 1975 by Sackchai Ounpitipong, a determined and entrepreneurial Thai watchmaker. The company began as a humble watch retailer in provincial Chanthaburi, over 200km away from Bangkok. Today, Srichai Watch is one of the most established and trusted luxury watch retailers in Thailand, recognised for its distinguished customer service, and genuine passion for elevating the appreciation of fine watchmaking in the country.
Srichai Watch is proud to be part of the global network of Official Rolex Retailers since 1987, authorised to sell and maintain Rolex watches. We are committed to offering our clients the highest standards of service as we share the joys of horology with you.
The world of luxury watchmaking never ceases to evolve with constant creativity and new innovations. At Srichai Watch, we too, believe in always elevating our standards. Three years after opening our first Rolex boutique in CentralWorld in 2010, we relocated to a new boutique within the same mall. Eight years later, Srichai Watch moved to an even larger 935 sq ft space in CentralWorld’s prime location, where the boutique has remained until today. This is driven by our relentless desire to offer our customers the most exceptional and immersive milieu to experience the world of Rolex.